I'm so out of touch…I mean, really not down with the kids man. No surprise then that I had no idea what Netlog was before speaking to the company the other day. Turns out they've been on the go since 2003, running social networking sites across Europe for over 13 million young 'uns. There are obviously a lot of competitors in this space but co-founder Lorenz Bogaert told me they have got a lead on some of them by giving the users what they want, like an IM facility so the kids can talk to each other in real-time.

Whenever we cover Web 2.0 and social networking stuff it's always with one eye on the security, office productivity and/or legal implications of the technology. But Netlog seems to be doing a little more than most to moderate content – with 24/7 monitoring by dedicated community managers. This also makes it harder to sneak through some naughty malware, Bogaert said…in fact it's impossible to upload viruses, he told me. So there you go. From an AUP and content security point-of-view then there's probably less to fear from this site than some others out there…and as a new younger Web 2.0-savvy generation of school leavers hit the workplace these issues will become increasingly important.